Jeff Eyet

Meet Jeff

Jeff Eyet is a lecturer at UC Berkeley's Haas School of Business and the Fung Institute for Engineering Leadership, where he teaches AI Leadership, Applied Entrepreneurship, and design thinking. He also serves as Faculty Lead for AI Curriculum at Campus, where he designs courses that bring human-centered AI education to a new generation of learners.

Jeff's teaching philosophy centers on developing students as "AI Project Managers" — humans who bring judgment, ethics, and creativity to AI collaboration rather than passively using tools. That conviction shapes everything from his classroom design to his broader work building AI literacy for non-technical audiences across industries and institutions.

As Managing Partner of Berkeley Innovation Group (BIG), he advises mid-market companies on strategy and innovation, with clients ranging from Recology and the Oakland Athletics to ServiceNow and Pegasus Airlines. His career spans the solar industry (SolarCity, Yingli), strategic consulting, and engineering leadership education. He has delivered workshops at Tohoku University in Japan and presented his human-centered AI pedagogy framework at UC Berkeley's GenAI symposium.

Outside the classroom, Jeff hosts the Big Strategy Podcast and is active in Bay Area faith-and-work communities. He holds a deep commitment to first-generation and underrepresented students, and finds equal satisfaction mentoring an MBA cohort and teaching a high schooler their first design sprint. He lives in the Bay Area with his family.