James Newswanger
Ph.D., M.S., B.A. in Applied Statistics, University of Pennsylvania
Executive MBA, Quantic School of Business
James Newswanger is a subject matter expert in primary and secondary qualitative and quantitative research, as well as the application of AI in those fields. His career has focused on helping organizations make better decisions by turning complex data into clear, actionable insights—often working directly with senior leaders, including C-suite executives at Fortune 50 companies.
He previously served as Research Director for IBM's Innovation Jam platform, leading large-scale, AI-enabled research initiatives with global clients, and is also a co-founder of Cozint, an early online survey research platform. Jim is a frequent speaker at industry conferences and a published case study author. Earlier in his career, he was a management consultant at ZS Associates.
He holds a PhD from the University of Pennsylvania and an Executive MBA from Quantic, and is a Lecturer in Applied Analytics at Columbia University, where he teaches market research, data science, and machine learning.
Jim is an award-winning philatelist, meaning he collects stamps, specifically 20th century USA mint single and plate blocks.
Mad scientist in a laboratory inventing something cool
One of my favorite foods is tortellini stuffed with cheese and spinach. I especially love the mixed-color pasta, when you get white, green, red, and who knows what else in the mix. There's something about those little, colorful shells that makes the whole dish feel just a bit more fun.
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